Betsey Johnson Breast Cancer Awareness
The October is Breast Cancer Awareness Month. this October, Betsey Johnson helping to set one: creating cute wares to benefit charities during Breast Cancer Awareness month. According to the National Cancer Institute, there are approximately 230,000 new cases of breast cancer diagnosed each year and 40,000 breast cancer related deaths annually. The Project Pink program is in its second season and contributed a more than $60,000 donation to a breast cancer research and education fund at Magee-Womens Foundation this year. Forget the pinkwashing and please spare us the foolish Facebook memes, and do something meaningful.
The designer has her own line for the cause — goods include socks, a tank, gloves, earrings, a charm bracelet and more — and she recently partnered with Yoplait and Chambord to spread the word, starting with an event at her Soho store on Saturday, where she kicked off BCA month.
A breast cancer survivor herself, Johnson says she knew she wanted to contribute to cancer charities through her design work as soon as she beat the disease. “All I wanted to do was talk about it,” she tells PEOPLE. “[But] I was too scared to talk about it until I was clear of radiation.”
Now cancer-free, she’s happy to do what she can to help, building her line of BCA items and donating the proceeds to Fashion Targets Breast Cancer. “We’re celebrating all month,” she says.
Despite the “unfortunate sorority club of cancer survivors” she considers herself a part of, Johnson says that October isn’t just about raising funds for the cause, but for having fun while doing so — something she strives to accomplish through all of her products. “Put it together the way you want, buy what you love, wear what you love the way you want to wear it,” she says. “I’m just happy if girls like my clothes.”
Related Post
Artificial Nail Art Designs
Artificial Nail Arts The nail where decorating with a creative ideas and drawing on it is called nail arts. . . Read more »
Modern and Simple White Wedding Dresses
More than anyone, the bride is the person most in need during a wedding ceremony. This is because the pressure for some reason everything possible to appear in the same ceremony. . . Read more »
Spring Women Biker Fashion Trends 2011
Trends begin, they develop, and they disappear or just become standard. Biker fashion not only dominated among men only. . . Read more »
The Best Choice for Wedding Necklace and Accesories
In planning for your wedding day must be absolutely perfect da fun. Bridal jewelry to be onethat must be at the ready once you decide the wedding dress, hairstyles, and shoes for your wedding. . . Read more »
Professional Blue Flower Nail Art Design
Here is a simple nail art yet professional looking design is very attractive. black-painted floral design on white tips and they connected together. . . Read more »
Precious an Elegant with Short Wedding Dresses Wedding Dress| Low Cost Purple Bridesmaid Dresses